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Haiti Changes Mobile Giving

2010 January 14
Donate to the American Red Cross Now!

Donate to the American Red Cross Now!

Text “HAITI” to 90999 to donate $10 to the American Red Cross for Haiti relief. The charge will appear on your phone bill.

Mobile Commerce has taken another major step forward. And America is taking another step toward recovery. Hopefully our efforts can bring some comfort to Haiti and possibly even save some lives.

When I woke up early this morning in Cleveland, Americans had donated $1 million to help Haiti. By the time I landed and got back to my office in Atlanta, we had donated $4 million. The money is pouring into the American Red Cross at roughly $200,000 per hour. Twitter is awash with tweets to make mobile donations. Libertarian talk show host Neal Boortz was urging people to make mobile donations every few minutes.

Americans are pulling together whatever they can, even if they don’t have much, to help our friends and neighbors in Haiti. We know that no matter how little we may have, Haiti needs us, and there’s something each of us can give. The American Red Cross’ phones are jammed, but they have plenty of capacity via SMS. Some carriers have announced they’ll waive messaging fees for donations. Some on Twitter are calling for the carriers to match the donations.

Mobile Donations to American Red Cross by State

It’s times like these that we find creative solutions that bring us together and move things forward.

Hopefully our small efforts will be in time to save some lives in Haiti.

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