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Write once, run everywhere… mostly?

2009 October 8

Another interesting technology I saw at CTIA was Recursion software.
As a recovering software developer, I got really excited talking to their CTO and team.

They are working toward the much needed ability in mobile to develop one set of code and deploy natively on multiple devices including iPhone. Their user interface layer still requires device-specific development, but lower levels can be common across many platforms for C, Objective C and Java based platforms. That means, almost any phone.

This type of technology is important because device fragmentation isn’t going away anytime soon. Manufacturers need to differentiate to compete and odds are they’re going to continue to offer unique features that require specific code.

While this isn’t a panacea, it’s a step in the right direction.

Many companies are resigning themselves to mobile web applications where they really need a native app because of the high cost of platform specific application development. This could make native apps more cost effective and provide more engaging apps to consumers that deliver stronger ROIs.

Now, I know firsthand the perils of believing in the mobile write-once-run-everywhere thing. I feel like I just encountered a unicorn, so I still have some healthy skepticism.

I’ll keep you posted as I find out more. At least there’s hope.

(I am not recommending this product in any way nor make any claims that it actually does any of this. I have no financial connection to this product)

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2 Responses leave one →
  1. October 25, 2009


    I realize that write once run everywhere is very difficult to achieve in the mobile world but that is what exactly we (at Kony Solutions has achieved). We have platform that enables a single code base to be used across all the mobile platforms. We currently support iPhone , Blackberry , Windoes mobile, Android, Plam Pre, J2ME.The same code base can be used for developing a mobile web site as well as an SMS interface to the enterprise applications.

    For more details please visit

    Software Architect, KonySolutions

  2. November 13, 2009

    Bob Schwartzberg CEO of has since contacted me to share that his platform also provides write-once-run-everywhere capabilities. I’m watching a webcast this afternoon to find out more.

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